![]() The code replaces the 0-255 series, and it changes to a six-digit combination of letters (A to F) and numbers (0 to 9). However, it’s important to understand that each computer monitor has a specific color profile, making it difficult to pin down how colors are displayed.Īlthough there is CSS syntax to define RGB colors, most developers use a hexadecimal (HEX) code, which is basically a shorter and easier version to work with. Most digital images and graphics are produced using the RGB color system in which each pixel on a computer screen display represents a certain color. The system starts with Black (screen), then adds the variations of Red, Green, and Blue lights to create colors, and when all the lights are combined, the result is White. While the CMYK color system is subtractive, RGB is a light additive color model, and colors are added together to create lighter colors. This color system uses a series of numbers from 0-255, and it’s based on the three primary colors, which then form all the other colors: Red, Green, and Blue. The RGB color model is one of the most important and recognizable systems for color in digital media. The system was initially designed for the graphics industry, but it has also proven useful across a surprising range of industries. Pantone is known worldwide as the standard language for color communication in the printing world. Although using this process can be extremely time and money consuming, it’s perfect for a 1 or 2 color print job (i.e., business card…) because it requires less ink that the 4-color model (CMYK). ![]() This numeric system creates a more accurate color match than other systems, making it perfect for brand identity work. Currently, the Pantone colors palette includes a total of over 1,800 different colors. Each unique color is then labeled via a number, which makes it easy to avoid color inconsistencies. The majority of Pantone colors are generated with thirteen base pigments that create a variety of unique colors. PANTONE varies from CMYK in that it doesn’t require a combination of various colors instead, PANTONE colors are defined as singular units. The guideline ensures that any manufacturer can refer to any color and be able to match on print. ![]() This system is widely used on most printers to replicate tones and graphics through a standardized guideline. The Pantone Matching System (PMS) revolutionized the printing color process by providing a standardized system. This post aims to give you a better understanding of the main color systems for you to keep your color choices as consistent as possible across all product design materials. It can be the difference between a perfect final design and something that looks completely different from what was expected.īelow, I provide a simple explanation of the color systems mentioned and an overview of the main differences between them. Knowing the differences between these color systems can help you choose the best option for the type of design you are working with. There are four main color systems in the massive world of print and on-screen design: CMYK, Pantone, RGB, and RAL. However, it is important to understand that the process of picking colors can be a bit complex, considering that colors can look completely different across print and on-screen - even between two screens, color can appear different. ![]() Whether you are designing for print or web, using the right color or color combination is crucial for establishing a strong message, connecting better with your target audience, and eventually improving your brand recognition. However, many companies fail to reach this consistency because they don’t understand how to use colors across different mediums. Color plays an important role in keeping all your marketing materials looking sharp and consistent across print, web, and production. It’s an element that shouldn’t be underestimated or even overlooked. I think it’s not a secret when I say that color can greatly impact your business’ branding.
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